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Job Details

Communications Planning Director

  2025-12-24     Tinuiti     Bakersfield,CA  
Description:

Communications Planning Director

Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate wastethe biggest growth killer of alland scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste.

We support 100% remote work for this role!

We'd love to hear from you if:

Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch.

Note: This is not a PR or corporate communications role. It is a true strategy position focused on communications planning (for example, messaging across the funnel), audience understanding, and the role media plays in driving business outcomes.

As the Communications Planning Director, you will:

  • Tell Compelling Stories
  • Break the Mold
  • Collaborate Like a Pro
  • Be a Trusted Advisor
  • Be a Category Guru

Professional Qualifications

  • 10+ years of relevant experience with progressive responsibility and strong business acumen in communications strategy or planning
  • Deep understanding of audiences beyond demographicswhat drives them, their values, passions, and media behaviorsbuilt through data and research
  • Experience across traditional, digital, and emerging media, with a clear understanding of how they work together
  • Fluency with media, consumer, and trends research tools, as well as strong secondary (desktop) research capabilities
  • Ability to make strategic decisions quickly based on available data
  • Proven experience presenting communications plans to both media and marketing clients
  • Strong critical thinking and problem-solving skills; able to navigate complex challenges and build consensus to drive results
  • Excellent written, verbal, and presentation skills; able to articulate formal points of view internally and externally
  • Detail-oriented, highly organized, and comfortable in fast-paced environments
  • Experience contributing to or leading new business development and pitch work

Benefits

Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. When you prioritize time for yourself, you're able to bring your best self to work. That's why we offer unlimited paid time off, a fully remote environment, and flexibility to take the time you need, when you need it. On top of that, we provide 20 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect. We're proud to offer above-industry standard work-life balance, consistently rated as one of the most loved benefits by Tinuitians year after year.

Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts

Retirement: Match up to 4% of your contributions at 100% with immediate vesting

Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity

Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child.

Learning and Development: On-demand learning (powered by LinkedIn Learning), mentorship program, leadership and management development programs and resources

Disclaimer: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. Tinuiti is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.


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